Your buyers research on YouTube. We make sure they choose you.
Everything from first idea to final upload for consumer brands. Measured in sales, not views.
Brands we’ve worked with
Example
Your product category gets 2M views a year from buyers researching on YouTube. You own 2% of them.
Example based on a real category. Want your number?We’ll calculate it for free.
- You’re losing sales you can’t see.A buyer clicks your ad, leaves to research, watches a creator’s review or a competitor’s comparison, and buys from them. Your dashboard never shows it.
- Your ads stop selling the moment you stop paying.Every quarter, costs go up for the same results, and nothing you’ve made keeps working for you.
- You’ve tried before.An agency promised growth, delivered views, and sales didn’t move. Three months later, you were back to square one.
- And the question keeps coming:“Why are our competitors everywhere on YouTube, and we’re not?”
Find what buyers ask. Prove which answers sell. Turn the winners into YouTube videos.
1
Find
We find the questions buyers ask before they choose, from reviews, comments, comparisons and searches in your category.
2
Prove
We turn the top five questions into short videos and test them as ads to people who visited your site but didn’t buy. Within 2–3 weeks, your own sales data shows which answer wins.
3
Scale
The winning answers become long-form research videos, with Shorts and ad cuts from each one. Every month, measured in sales, not views.
Buyer questions
- Is it worth it
- Does it last
- Compared to theirs
- Will it fit me
- Is it safe
Tested as ads
- Answer 1Tested
- Answer 2Tested
- Answer 3Tested
- Answer 4Tested
- Answer 5Winner
One winner
Long-form
Research video
Ready for
- YouTube Shorts
- Instagram Reels
- TikTok
- Facebook Reels
- Facebook and Instagram ads
Win YouTube before the sale.
The Objection Test
$5K
Results in 2–3 weeks
- 5 answer videos tested as ads in your own account
- You keep all five as ad creative
- Fully credited if you continue
Our promiseIf none of our five answers beats your average retargeting creative in a fair test, we make five new ones and test again, free.
Book a callSee how we think before you hire us.
YouTube Ads vs Organic YouTube
What ads and organic each actually do, when to choose one over the other, and why running ads to your organic videos damages both.
Read it →How to Measure YouTube ROI
Why YouTube attribution breaks by default, the three tiers of measurement that actually work, and how to prove the channel is paying for itself.
Read it →How do you measure sales, not views?
Tracked links, post-purchase surveys, branded search, ad performance and the conversion rate of YouTube visitors, set up on day one.
Do we need to be on camera?
No. Research videos are about your product and your buyers’ questions.
Who films?
You provide footage, or we plan and run a shoot as an add-on.
How long until we see results?
First data in 2–3 weeks from the test; research and sales signals build from month two.
What happens after the test?
If you continue, the winning answer becomes your first long-form video and the test fee is credited.